SFMC Developer / Consultant / Lead / Architect

Adita Technologies

Full Time
Chennai, NCR, Noida India
Posted 11 months ago

Adita Technologies is looking for SFMC Developer / Consultant to join an exciting project based in Australia & USA. Adita is part of the Ayan Group, an Australian group of companies headquartered in Sydney, Australia.

We have multiple Job opportunities in Delhi, NCR / Chennai for SFMC Developer / Consultant with Automation Studio, Journey builder, Ampscript, SSJS, MC API experience is required.

 

Title: SFMC Developer / Consultant / Lead / Architect
Location: Noida, Delhi NCR / Chennai
Type: Permanent, full time
Experience: 5+ Years

Required Skills & Experience:

  • Marketing Cloud:This person will:Design, develop and deliver Marketing Automation studiosolutions using the Salesforce Marketing Cloud (SFMC) Platform, including email, Journey Builder™, Cloud Pages, SMS, and push notification campaigns.Engage with business stakeholders to understand required capabilities, integrating business knowledge with technical solutions for the Salesforce implementation.Minimum Requirements:Minimum of 4+ years of total experience in front end technologies development and Salesforce.Minimum of 3+ years of experience executing marketing automation studio using SFMC Journey Builder™, Cloud Pages, Email Studio, Audience Builder, Contact Builder, and Automation Studio, SSJS, AMPscript, REST and SOAP APIs integration.Support the Marketing Cloud platform and users while building, and maintaining functionality:Configure account setup and administration for users and new Business Units (BUs, roles and permissions, sender profiles, RMM, Users, build data extensions, etc).Prepare and update Marketing Cloud platform for each Salesforce Marketing Cloud release.Manage updates and maintenance of Marketing Cloud Connector and custom preference center.Document all system updates and solutions.Execute marketing automation, email marketing and content strategies for campaign execution in ExactTarget/Salesforce Marketing Cloud:Enable and Execute Marketing Automations

    Integrate and maintain SFDC and SFMC using Marketing Cloud Connector, Soap and Rest API, for real-time data exchange and for triggering email activity in ExactTarget using Journey Builder, Automation Studio, Contact Builder, etc.

    Test Marketing Automations with dynamic content and multiple user paths.

    Design, optimize, and execute campaigns using strategies such as A/B Testing, throttled sending, etc.

     

    Marketing Campaign Personalization

    Build and execute email marketing campaigns using Content Builder.

    Personalize email content for custom customer experience (i.e Dynamic Content, Advance Dynamic Content, AMPscript, etc.)

    Leverage AMPscript and SSJS for dynamic content to include information from data extensions in emails and to update data extensions with information from Cloud Pages landing pages.

     

    Email Tracking and Reporting

    Solid understanding of Marketing Cloud email tracking and reporting capabilities (link tagging, impression regions, etc.)

    Manage dashboards and leverage analytics to optimize campaign results using ExactTarget reporting and Google Analytics

    Understanding of how to create Salesforce reports and dashboards using email send and triggered send data in Sales Cloud a plus.

     

    Subscriber and data management:

    Work with Data Extensions, Profile management, and subscriber DE.

    Excellent knowledge of SQL fundamentals and other database technologies.

    Update and maintain Relational Data Model

     

    Can design mobile responsive creatives and HTML emails. Expert in UI & and front-end web technologies: SSJS, HTML, CSS, Javascript/jquery.

    Use of Create Microsites using ExactTarget and auto-published them.

    Configure Exact Target Microsite Activity

    Knowledgeable of web services and especially communicating with the restful endpoints.

Please note we will be able to contact only shortlisted candidates for this role. We thank you in advance for your interest.

IT-Software, Software Services
 IT Software – Application Programming, Maintenance
Full Time
System Design/Implementation/ERP/CRM

 

Education
Graduation Not Required, Any Graduate in Any Specialization
Post Graduation Not Required, Any Postgraduate in Any Specialization
Any Doctorate in Any Specialization, Doctorate Not Required

 

Key Skills
salesforce crmsolution consultantssolution specialistSolution Designsolution designerCRM

Job Features

Job CategoryArchitect, CRM, Developer, Managerial

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