Blogs

Blogs

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What does the future of customer service look like?

What does the future of customer service look like? Customer expectations are continuing to climb, making it increasingly challenging for businesses to set themselves apart from their competition. At the same time, markets are also becoming more crowded, so businesses can no longer differentiate their brand on price and product alone. Against this backdrop, customer ...read more →

How is automation driving a new style of marketing?

How is automation driving a new style of marketing? Customers are gaining exponentially greater decision-making ability over their purchases. For businesses, this presents a challenge to sharpen their processes to make sure that their customer experiences are seamless. In today’s world of e-commerce, on-demand shopping and mobile retail applications, real success lies in the digital ...read more →

How does cloud ERP create value by delivering faster functionality?

How does cloud ERP create value by delivering faster functionality? Agility is the name of the game for businesses who want the ability to seize new opportunities and respond to new threats in their marketplace. Against this backdrop, creating a competitive advantage requires the ability to exploit new trends for gaining an edge in the ...read more →

What should you avoid when building a CRM system?

What should you avoid when building a CRM system? Businesses love the possibilities that a customer relationship management (CRM) system can unlock. When configured correctly and properly integrated, CRM allows your business to: quickly gather customer data identify your most valuable customers increase their loyalty by designing customised offerings reduce the cost of servicing your ...read more →

Adita Technologies SAP S/4HANA ERP Public Cloud Implementation Journey

Adita Technologies SAP S/4HANA ERP Public Cloud Implementation Journey As promised in my previous post, I am sharing our SAP S/4HANA Public Cloud implementation journey. We are one of the few Lighthouse partners selected by SAP globally and the first company in ANZ to implement and successfully go live with S/4HANA Public Cloud solution (Endorsed by SAP). At ...read more →

You need to become an Intelligent Enterprise or risk becoming irrelevant

You need to become an Intelligent Enterprise or risk becoming irrelevant In today’s digital economy, the need to meet our customers’ rising expectations is causing a non-stop wave of innovation. In six years, Airbnb grew to one of the world’s largest hotel companies, without owning a single hotel. Uber and similar service providers slashed 65% ...read more →

Why Salesforce Marketing cloud is both Smart and ‘Rebel’lious

Why Salesforce Marketing cloud is both Smart and ‘Rebel’lious Today’s global tech world is more about consolidation of apps than it is about proliferation of apps. Let me explain. You receive a promotional offer from Starbucks to your inbox. They’re promoting their Halloween special - The Zombie Frappuccino. You’d want to give it a try on ...read more →